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The wide and wonderful world of Web2Print can be confusing, changeable and scary. Learn from my experiences all about how to deal with customer issues, technical challenges and sales woes, whilst also tackling the marketing and communications side of the business.

Web2Print: A Long-Term Commitment Between You and Your End Users

A relationship between you and your Web2Print customer is just like a marriage. No, really – stay with me, here. There’s give and take. You have to be honest with your...

Web2Print: Forcing Efficiency on your Customers

Why your customers would love a Web2Print platform and reasons to nudge them into using one – I speak from the clients’ point of view to offer an understanding of their objections and how to overcome them.

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