Overcoming Common Challenges – The Webinar Down Under


While everyone else in England was likely asleep, early on Thursday morning I had the privilege of guesting on an EFI Australia webinar with the redoubtable Patrick Howard, industry luminary and print veteran.

This week’s webinar covered organisational transformation with effective training and recruitment. I discussed how to drive operational success from a human resources point-of-view, whether to hire anew or retrain internally, as well as a quick touch on what sorts of skills are essential to a Web2Print business and how to advertise for them.

It’s always satisfying to talk Web2Print with people already intimately familiar with it – and equally rewarding to introduce it to a virgin terrain. The questions asked of me were intelligent and gave me some good insight as to the state of play across the Australian market. They’re a fun and sophisticated lot who really know their stuff and it was an extremely enjoyable experience that I would be happy to repeat, any time they want me back!

In the meantime, as soon as the webinar itself is ready for publishing, I will post it here, but until then, you’ll just have to take my word for it – it was terrific!